Growth in China and Taiwan drives strategic realignment of resources
Xcerra announced that it will be establishing a direct sales and support operation for semiconductor test solutions in Taiwan and China. With Xcerra’s business accelerating in the region, especially in China, customers have been requesting a greater direct presence from the company. Our initial response to our customers’ request was the establishment of the Xcerra Development Center (XDC) in Shanghai, China. The XDC is an engineering center intended to establish high level contact between our customers’ and Xcerra’s system level engineers. Xcerra’s operations in Taiwan and China will be expanding to include day-to-day operations in sales and support. This operational change will take place during a twelve month transition period with Spirox Corporation, our current sales channel in the region. Spirox has been a valued partner and will continue to fully support Xcerra’s customers and business during the transition period.
The move to establish direct support for Xcerra’s semiconductor test solutions will expand the company’s existing direct presence in China and Taiwan, for its PCB / PCBA test solutions.
Dave Tacelli, president and chief executive officer, commented, “Spirox has played an important role establishing Xcerra as a major test equipment supplier in Taiwan and China. With that success has come greater demand from customers expecting direct access to Xcerra. This change will enhance Xcerra’s growth opportunities in these critical regions and is expected to improve our profitability once the transition is complete. Xcerra and Spirox are committed to making this change seamless for our customers. ”
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